SnapTell Wins 2008 Andrew Seybold Choice Award for Best New Company for Its Snap.Send.Get™ Solution
Palo Alto, Calif., April 8, 2008 – Andrew Seybold, Inc., a wireless industry consulting firm that advises both Fortune 1000 organizations and emerging companies, announced SnapTell as the Winner of the Andrew Seybold Choice Award for Best New Company for its Snap.Send.Get™ solution at CTIA WIRELESS 2008. The Snap.Send.Get solution converts every camera phone into a fun, opt-in marketing device. It also enables consumers to obtain valuable information with the snap of a photo while marketers, in the process, get to create a personalized and targeted brand conversation with their customers. The SnapTell solution works with all camera phones, using existing collateral and product packaging – special barcodes or additional software are not required.
“I would like to congratulate SnapTell for winning the 2008 Andrew Seybold Choice Award for Best New Company,” said Andrew Seybold, President and CEO of Andrew Seybold, Inc. “I am encouraged by the progress we have made toward providing the ultimate customer with a better user experience, which will result in increased wireless consumption and the continued rapid growth of the industry.”
The Andrew Seybold Choice Awards have come to be recognized throughout the industry for their identification of cutting-edge products and services that offer innovation and impact to both wireless providers and end users. The Choice Awards were presented at an invitation-only dinner on April 1, 2008 at the Venetian Hotel at CTIA Wireless 2008 that was attended by 300 of the most prominent executives in the wireless industry.
"It is an honor to win the 2008 Andrew Seybold Choice Award for Best New Company,” said Gautam Bhargava, CEO and Co-founder of SnapTell. “This award further illustrates our leadership in the mobile marketing space and validates SnapTell’s approach to revolutionizing the way marketers connect with consumers.”
SnapTell has gone through great lengths to eliminate the barriers associated with barcodes and mobile software downloads to bring image recognition technology into the mobile marketing space. The SnapTell Snap.Send.Get solution is a highly customizable and integrated mobile marketing solution that marketers can deploy quickly and effectively. This end-to-end solution gives marketers the ability to reach consumers and create a lasting brand relationship with them – not just impressions.
About Andrew Seybold, Inc.
Andrew Seybold Inc. is dedicated to solving client challenges through strategic consulting, client-specific research and analysis, publications, speaking engagements and educational programs. Company founder Andrew M. Seybold and his partners provide deep technology and business expertise, proven best practices and long-established relationships with industry leaders. Mr. Seybold is highly regarded for his COMMENTARY enewsletter and the Andrew Seybold Wireless University. For more information, visit: www.andrewseybold.com
About SnapTell
SnapTell is revolutionizing the way consumers and marketers connect. Using a camera phone and SnapTell's innovative image-recognition technology, users can easily and instantly access requested information and content. Marketers can effortlessly create high-impact campaigns using existing collateral and can alter their messaging on the fly in response to SnapTell-provided actionable metrics. SnapTell’s Snap.Send.Get mobile marketing solution is currently being used by marketers at major brands and agencies to deploy interactive mobile marketing campaigns. For further information on the company visit: www.snaptell.com
Contact:
Robert Bigleman or Valerie Christopherson
Global Results Comms. (GRC)
+1 (949) 608-0276